Monte West Coast

Monte West Coast

  • Website

Monte West Coast is a rustic refuge in the heart of the Vicentine Coast, between southwestern Alentejo and the Natural Park of Costa Vicentina. With 60 hectares of property and 14 available houses, it is the ideal destination for a battery recharge in a relaxing, wholesome, familiar environment.

Ricardo and Catarina, the founders of the project, wanted to rewrite their story and chose us to help them through that process.

This project consisted of the rebranding of the website in order to uniformize every component of the brand’s communication line.

Visit the website at montewestcoast.pt

Colour palette

The colour palette we resorted to relates to the values that Monte West Coast aims to pass on: a place in the middle of nature, with ecological concerns, (represented by the different tones of green), with a relaxed yet premium concept, in a welcoming place (pink tones).

Website

The rebranding of the website mainly aimed to standardize the graphic look and feel of the brand, and to restructure the content in the website allowing its better navigation.

We aimed to facilitate the relationship between the consumer and Monte West Coast, in order to make the user experience more intuitive.

One of the main interventions consisted in optimizing the reservation process by integrating the Guest Centric platform. Values such as accessibility and clarity were two foundations on which we worked throughout the whole website, on all devices with which it could be used.